This work documented that investor narratives are net originators of information that propagates into systematic risk factors, reframing Fama-French factors as endogenous downstream constructs rather than exogenous risk primitives. Using daily data from 2015 to 2024 for 503 S&P 500 constituents, variance-weighted indices were constructed from analyst recommendations, social media, and stock prices, combined with Fama-French factors and Global Database of Events, Language and Tone (GDELT) media-attention measures. Quantile vector autoregression (VAR) network analysis showed that the market, size, and value factors are net information receivers, whereas growth and value narratives are net transmitters. Granger causality tests indicated that analyst recommendations predict factor movements, while social-media sentiment follows rather than leads prices. Structural impulse responses identified a transmission mechanism: growth narrative shocks significantly reduce the size premium, consistent with narrative-driven capital reallocation toward large-cap stocks.
Citation: José Gabriel Astaíza-Gómez. Narratives as risk transmitters[J]. Data Science in Finance and Economics, 2026, 6(4): 567-594. doi: 10.3934/DSFE.2026020
This work documented that investor narratives are net originators of information that propagates into systematic risk factors, reframing Fama-French factors as endogenous downstream constructs rather than exogenous risk primitives. Using daily data from 2015 to 2024 for 503 S&P 500 constituents, variance-weighted indices were constructed from analyst recommendations, social media, and stock prices, combined with Fama-French factors and Global Database of Events, Language and Tone (GDELT) media-attention measures. Quantile vector autoregression (VAR) network analysis showed that the market, size, and value factors are net information receivers, whereas growth and value narratives are net transmitters. Granger causality tests indicated that analyst recommendations predict factor movements, while social-media sentiment follows rather than leads prices. Structural impulse responses identified a transmission mechanism: growth narrative shocks significantly reduce the size premium, consistent with narrative-driven capital reallocation toward large-cap stocks.
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Analyst coverage
Histograms of analyst price target gaps and gap volatilities
Price target gap and gap volatility for Apple stock
Informativeness weights
Market indices: Price, analyst activity, and social sentiment
Fama-French factors and GDELT article counts
Stationarity. All eigenvalues lie within the unit circle, indicating the stability of the VAR model. The variables included in (a) are: projected returns, buy recommendations, sell recommendations, number of Twitter publications, Twitter sentiment, growth, value and Fama-French factors. The variables included in (b) are: buy recommendations, sell recommendations, number of Twitter publications, Twitter sentiment, growth, value and Fama-French factors
(a) Heatmap visualization of the cross-quantilogram matrix. The X- axis represents the quantile values of the price target index and the Y-axis represents the quantile values of the stock price index. The critical values are obtained by stationary bootstrap. (b) Time series plot of the projected stock return
Net pairwise directional connectedness (NPDC) based on the quantile VAR framework with a lag length as suggested by BIC and 6-step-ahead projection with a 150-day rolling window
(a) Response of HML to an impulse from the growth narrative; (b) response of SMB to an impulse from the growth narrative; (c) response of HML to an impulse from the value narrative; (d) response of SMB to an impulse from the value narrative; (e) response of SMB to an impulse from the growth narrative placing Mkt-RF first in the SVAR ordering
(a) Response of buy recommendations to an impulse from projected returns; (b) response of buy recommendations to an impulse from Twitter sentiment