Manuscript Topics

Belief is crucially important for health behaviors. This premise undergirds health education programs, which typically present evidence as a way to correct erroneous beliefs and thus improve practices. Not all belief is fact-based, however. Public health officials find themselves confounded when some communities resist educational health outreach efforts because of a combination of distrust and social anxiety. Cultural narratives and rumors are stories arising from lack of trust combined with social anxiety, and their subjects can range from HIV/AIDS transmission and pregnancy/infertility to medical experimentation, pharmaceutical companies and the existence of “death panels.” Because specific populations sustain different narratives, the resulting dissonance between cultural narratives and public health efforts can often isolate groups most in need of help.

AIMS Public Health will publish a special issue on cultural narratives in health, including theoretical treatments and empirical research on the existence, patterns, consequences and possible responses to cultural narratives in health. All methods will be considered, including qualitative, quantitative, mixed method and systematic review approaches. Papers can be empirical or theoretical but must highlight how the paper advances knowledge in this field. Authors are encouraged to submit an abstract for initial review. The guest editors will then encourage a full submission, if appropriate.

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